Market or perish!
If you want to have a sustainable, healthy business: Study and practice marketing!
Love selling!
If you want to have a sustainable, healthy business: Love selling!
Leverage The Sharks
Align with the sharks in your industry, support them, and ‘feed’ off the business they create that you can service best.
The Purpose of Business
Irrespective of the size of businesses or organisations, from sole traders through to large businesses, not for profit or government institutions, and on to multi-national listed companies, they all have one thing in common: they exist for a purpose. (In this article, I will use the term “business” to cover all the above organisations, irrespective…
Has technology made ‘Sales irrelevant’? 
Goals – the key to success.
There are stages in life where we wonder “What have I achieved and where am I going?” If you are at that stage, it is time to consider Goals and how you use them. …